AdTech

Amobee

Join a live demonstration of Tealium's native support for Amobee to see how Tealium makes it easier to implement and enrich this part of your digital stack.

Amobee makes it easy for you to find your audience—no matter where they are, no matter what they’re watching. Amobee is built on three fundamental truths: consumers move fluidly across screens, love video, and value their privacy. Amobee helps brands, agencies, and media companies unify audiences to optimize results across all TV, connected TV, and digital media, including social, to drive customers’ growth. With this integration you will be able to add and remove users to categories within your Amobee system.

Supported Integration Types

Amobee can be integrated in the following ways:

AudienceStream

These connectors are hosted integrations within the Tealium platform utilizing AudienceStream. They receive data from the originating client or device, and send that data on to the desired vendor or service.

Supported Device Types

Amobee can be integrated in the following ways:

Web Browser

These connectors expect to receive standard event attributes originating from a web browser, such as current_url, referring_url, page_name, page_category, and others.

Connected Devices

Connected Devices are those that don’t quite fit the mobile mold, such as connected set-top boxes (OTT), wearables, etc.

Mobile

Mobile Applications have a variety of conventional event attributes such as ‘screen_width’, ‘screen_orientation’, etc.

Your Server

Tealium Collect can be deployed to any service or solution utilizing your favorite programming languages. This is the most ‘generic’ deployment.

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