Facebook App Analytics

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About Facebook App Analytics

App Events allow you to measure the performance of your app using Facebook Analytics for Apps, measure conversions associated with Facebook ads, and build audiences to acquire new users as well as re-engage your existing users.

Supported Integration Types

Facebook App Analytics can be integrated in the following ways:

Device-Based Delivery

These connectors send data to the desired vendor or service directly from the client or device where the data is originating.

Supported Device Types

Facebook App Analytics can be integrated in the following ways:

Web Browser

These connectors expect to receive standard event attributes originating from a web browser, such as current_url, referring_url, page_name, page_category, and others.

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