Facebook Conversions API

AdTech

Analytics

Social

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About Facebook Conversions API

Conversions API allows you to share key web and offline events with Meta, helping you create more relevant ads and build more meaningful connections with your customers.

Supported Integration Types

Facebook Conversions API can be integrated in the following ways:

EventStream

These connectors are hosted integrations within the Tealium platform utilizing EventStream. They receive data from the originating client or device, and send that data on to the desired vendor or service.

Supported Device Types

Facebook Conversions API can be integrated in the following ways:

Web Browser

These connectors expect to receive standard event attributes originating from a web browser, such as current_url, referring_url, page_name, page_category, and others.

Features

This integration offers these features:

Send Event

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