About Google Content Experiments (Sync)

The Google Content Experiments framework enables you to test almost any change or variation to a property to see how it performs in optimizing for a specific goal. Tealium allows you to implement and manage Google Content Experiements (Sync)'s JavaScript tag with ease through Tealium iQ. With our wizard-driven integration, you can create load rules to determine when and where to trigger this vendor. In addition, Tealium iQ's data mapping feature allows you to control which data points are shared with this vendor.

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