About Optimizely Events

Optimizely is the leading experience optimization platform, providing A/B testing and personalization for websites and mobile apps. This integration with the Event API for Optimizely X allows you to send event data to Optimizely's logging servers from all of your applications, whether they are a web, mobile, or server-side implementation.


This integration offers these features:

  • Track Event (Activate Users)
    Track a conversion event or activate a user to a variation.

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