Pegasystems

Join a live demonstration of Tealium's native support for Pegasystems to see how Tealium makes it easier to implement and enrich this part of your digital stack.

Pega helps companies soar through business changes without being tied down by their old processes. The company provides rules-driven business process management software designed to help large companies in the financial services, insurance, and health care industries update their operations and systems to reflect changes in business goals and strategies. Deliver superior Customer Experience by acting on Pega smart decisioning across your entire tech stack (paid, owned, inbound & outbound) in real-time through Tealium’s Customer Data Platform.

Supported Integration Types

Pegasystems can be integrated in the following ways:

AudienceStream

These connectors are hosted integrations within the Tealium platform utilizing AudienceStream. They receive data from the originating client or device, and send that data on to the desired vendor or service.

EventStream

These connectors are hosted integrations within the Tealium platform utilizing EventStream. They receive data from the originating client or device, and send that data on to the desired vendor or service.

Supported Device Types

Pegasystems can be integrated in the following ways:

Web Browser

These connectors expect to receive standard event attributes originating from a web browser, such as current_url, referring_url, page_name, page_category, and others.

Connected Devices

Connected Devices are those that don’t quite fit the mobile mold, such as connected set-top boxes (OTT), wearables, etc.

Mobile

Mobile Applications have a variety of conventional event attributes such as ‘screen_width’, ‘screen_orientation’, etc.

Features

This integration offers these features:

Send Custom Audience Data (Real-Time)

Send Custom Audience Data (Batched)

Send Custom Event Data (Real-Time)

Send Custom Event Data (Batched)

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