AdTech

Roku Events API

Join a live demonstration of Tealium's native support for Roku Events API to see how Tealium makes it easier to implement and enrich this part of your digital stack.

Tealium’s Roku Events API Connector is a server-to-server integration that enables you to send website, app, or offline conversion data directly to Roku. Leveraging Tealium’s real-time data orchestration platform, this connector offers a reliable and scalable way to deliver high-quality marketing signals to Roku. Benefit from centralized data management, flexible event mapping, and built-in support for consent and governance, ensuring precise and privacy-compliant audience targeting on the Roku platform.

Supported Integration Types

Roku Events API can be integrated in the following ways:

EventStream

These connectors are hosted integrations within the Tealium platform utilizing EventStream. They receive data from the originating client or device, and send that data on to the desired vendor or service.

Supported Device Types

Roku Events API can be integrated in the following ways:

Web Browser

These connectors expect to receive standard event attributes originating from a web browser, such as current_url, referring_url, page_name, page_category, and others.

Mobile

Mobile Applications have a variety of conventional event attributes such as ‘screen_width’, ‘screen_orientation’, etc.

Your Server

Tealium Collect can be deployed to any service or solution utilizing your favorite programming languages. This is the most ‘generic’ deployment.

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