Salesforce Marketing Cloud Email Studio (ExactTarget)

Email

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About Salesforce Marketing Cloud Email Studio (ExactTarget)

Tealium's integration with Salesforce Marketing Cloud Email Studio (formerly ExactTarget) allows you to enrich your email programs with customer data across all channels to build more relevant campaigns based on customer behavior. Through its AudienceStream product, Tealium lets marketers trigger email campaigns based on actions, add users to ExactTarget campaigns and lists, and also support ExactTarget's data extension tables for endless segmentation options.

Supported Integration Types

Salesforce Marketing Cloud Email Studio (ExactTarget) can be integrated in the following ways:

AudienceStream

Device-Based Delivery

AudienceStream

These connectors are hosted integrations within the Tealium platform utilizing AudienceStream. They receive data from the originating client or device, and send that data on to the desired vendor or service.

Supported Device Types

Salesforce Marketing Cloud Email Studio (ExactTarget) can be integrated in the following ways:

Connected Devices

Mobile

Web Browser

Your Server

Connected Devices

Connected Devices are those that don’t quite fit the mobile mold, such as connected set-top boxes (OTT), wearables, etc.

Features

This integration offers these features:

Send Email to User
Add to Email List
Remove From Email List
Data Extension - Add Record
Upsert Subscriber and Add Email List
Data Extension - Add Multiple Records
Data Extension - Delete Record
Data Extension - Update Record
Data Extension - Upsert Record

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Salesforce Marketing Cloud Email Studio (ExactTarget)

Get a Demo

About Salesforce Marketing Cloud Email Studio (ExactTarget)

Supported Integration Types

Salesforce Marketing Cloud Email Studio (ExactTarget) can be integrated in the following ways:

AudienceStream

These connectors are hosted integrations within the Tealium platform utilizing AudienceStream. They receive data from the originating client or device, and send that data on to the desired vendor or service.

Device-Based Delivery

These connectors send data to the desired vendor or service directly from the client or device where the data is originating.

Supported Device Types

Salesforce Marketing Cloud Email Studio (ExactTarget) can be integrated in the following ways:

Connected Devices

Connected Devices are those that don’t quite fit the mobile mold, such as connected set-top boxes (OTT), wearables, etc.

Mobile

Mobile Applications have a variety of conventional event attributes such as ‘screen_width’, ‘screen_orientation’, etc.

Web Browser

These connectors expect to receive standard event attributes originating from a web browser, such as current_url, referring_url, page_name, page_category, and others.

Your Server

Tealium Collect can be deployed to any service or solution utilizing your favorite programming languages. This is the most ‘generic’ deployment.

Features

This integration offers these features:

State of the CDP 2024

How the most innovative brands are using CDPs to deliver cutting edge customer experiences and drive revenue