About WhatsApp Business

WhatsApp API was launched to help medium to large companies that wanted to use WhatsApp to communicate with multiple customers at scale. WhatsApp Business API enables businesses to automate communications with automated replies, WhatsApp chatbots & interactive messages. In short, WhatsApp Business API helps businesses to create a personalized communication flow that works best for their customers. Through Tealium, you will be able to send a text message or text message template to a known phone number.