About Yahoo Ad Manager Plus

Leverage the Yahoo and Tealium Integration to deploy and manage Yahoo's client side family of Tags, including Yahoo Search, Yahoo Contextual Ads, Yahoo Tag Manager (Japan), Yahoo Retargeting (Japan), Yahoo Dot, Yahoo Ad Manager Plus and Yahoo Analytics. Additionally, benefit from the Tealium AudienceStream integration with Yahoo Gemini for sending enriched Vistor Profiles and Audiences to Yahoo for more personalized display advertising.


This integration offers these features:

  • Add User to Custom Audience
  • Remove User From Custom Audience
  • Create Custom Audience
  • Cookie Match
    Tealium iQ's Yahoo's Cookie Matching Service enables a buyer to associate the cookie that identifies a Tealium visitor

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