Video

Revolutionising Digital Experiences at Scale with REA Group | In conversation with Caitlin Riordan

Join us in conversation with Caitlin Riordan, VP of Customer Success at Tealium, as she discusses the powerful partnership between REA Group and Tealium. Caitlin shares how cross-matrix alignment, real-time data activation, and personalisation at scale drives success, along with the importance of building a Center of Excellence to unlock the full potential of a CDP.

Read the full case study here