Real-World Use Cases of Tealium

Explore how Cinemark uses Tealium's CDP and Optimizely transform customer interactions with real-time segment integration. Learn from our loyalty badge case study, where we used web, app, and in-theater data to create dynamic audiences, enabling frequent members to earn badges for specific behaviors. Additionally Eric Blickley will discuss "low hanging fruit" CDP use cases. These are cases where clients that are either fresh from an implementation or haven't yet executed a campaign can do so.