Customer Experience Transformation in the APAC Retail Sector

Check out Tealium x Capgemini’s ‘CX Transformation in the APAC Retail Sector’ white paper to gain vital insight into the trends shaping the future of customer-first retail experiences. Discover how to gain a competitive edge in retail through maximising the power of data, AI and analytics via:

  • Disintegrating silos to create a 360-degree customer view
  • Enhancing trust and transparency via a customer data platform (CDP)
  • Leveraging real-time insights to activate personalised customer experiences at every touchpoint in a buying journey

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Resource Type: Whitepaper
Topic: Customer Data Platforms, Data Orchestration, First-Party Data, Governance, Healthcare, Identity Resolution, Integrations, Machine Learning, Personalization, Predict, Privacy, Retail
Product: AudienceStream Customer Data Platform
Vertical: B2B, Digital Services, Entertainment, Financial, Healthcare, Hospitality, Media, Retail, Sports, Travel
Business Issue: Data Readiness, Digital Transformation, Single View of the Customer (Infrastructure), Single View of the Customer (Insights), Single View of the Customer (Personalization/Experience)