Your CDP Preparation Masterclass Series Ep 3

Setting your organization up for long-term success relies heavily on your data foundation. And when it comes to getting started with your Customer Data Platform, it’s important to decide which use cases you’re going to tackle first and who needs to be involved.

That’s why in the third session in our masterclass series, we’ll be sharing expert tips for starting your CDP off on the right foot. We’ll cover topics like:

– Getting buy-in across your organization – including C-level
– Deciding on which use cases to tackle first to drive the most value for your organization
– Expert tips for onboarding your CDP and creating a strategy that’s built to last

Resource Type: Video, Webinar
Topic: Customer Data Platforms, Data Layer, Data Orchestration, Digital Transformation, First-Party Data, Governance, Identity Resolution, Integrations, Machine Learning, Personalization, Privacy, Retail, Sports, Tag Management
Product: AudienceStream Customer Data Platform
Vertical: Retail,B2b,Hospitality,Healthcare,Financial,Media,Digital Services
Business Issue: Data Governance (Compliance), Data Governance (Quality), Data Readiness, Digital Transformation, Single View of the Customer (Infrastructure), Single View of the Customer (Insights), Single View of the Customer (Personalization/Experience)
Section: Webinars