Navigating Key Challenges in the Customer Data Landscape with Tealium + AWS

When powerful tech comes together, your brand becomes truly unstoppable. That’s why in the first session in our partner summer series, we’re sitting down with Lisa Fairbanks, the Global Head of Customer Experience Solutions at AWS, to discuss how Tealium and AWS can help you solve key challenges and navigate recurring trends in the customer data landscape.

Tune in for a lively discussion around topics like:

• The presence of a first-party data strategy post third-party cookies
• Ways to enhance your data collection and storage to enable real-time activation
• How to optimize your tech stack to improve data access