In this session you’ll hear how USAA, a Fortune 100 company and one of the largest financial services and insurance providers in the US, worked together with Tealium and Accenture to go from good to GREAT. By implementing EventStream API Hub, USAA was able to access data in real-time and drive initiatives around fraud detection, cross-channel intent communication and even helped with how USAA helped their members during the Covid-19 pandemic.

Resource Type: Video, Webinar
Topic: Customer Data Platforms, Data Layer, Data Orchestration, First-Party Data, GDPR, Governance, Identity Resolution, Personalization, Privacy
Product: AudienceStream Customer Data Platform
Vertical: B2B, Retail,B2b,Hospitality,Healthcare,Financial,Media,Digital Services
Business Issue: Data Governance (Compliance), Data Governance (Quality), Data Readiness, Deeper Customer Insights, Digital Transformation, Single View of the Customer (Personalization/Experience)
Section: Digital Velocity