Google has delayed the death of the third-party cookie in Chrome until 2023, but marketers and analytics professionals are going to be faced with more problems than solutions from this update.
By Gwen Hecky
In Customer Data Platform, Customer Experience, Data, Data-driven Marketing, digital marketing, Infographic, Marketing Strategy, Marketing Technology, PersonalizationPosted
Key ways to survive and thrive in the new era of customer experience - without the use of third-party cookies!
You may have heard you need a CDP, but maybe you're not quite sure what the benefits of a CDP are. Read why it is more important than ever to have a CDP.
The only certain things in life are death, taxes, birth (how does no one include this?), and gratuitous end-of-year predictions posts. Some are better than others, like Diginomica’s [...]
If you’ve been paying attention to the privacy regulation space, it seems like there’s no stopping the political momentum of consumer privacy legislation. Soon, companies may bear a [...]
It’s that time of the year again. Digital marketers have returned from their summer holidays and before their hard earned suntans have begun to fade, the spectre of the holiday code freeze has [...]