When we first launched Tealium AudienceStream as the visitor profile engine for our customer data platform, we first focused on delivering end-to-end real-time data collection and distribution. [...]
The opening discussions of deploying the Tealium AudienceStream™ real-time action engine always revolve around use cases and data. Often times the discussion quickly jumps from the use case right [...]
Today’s marketers are increasingly attracted to solutions that claim to connect visitor IDs across devices to create more holistic customer views. Clearly the need for doing so is important given [...]
One of the questions we get at Tealium is how we work with different technologies. With so many solutions touting the same goal, it can often be difficult to understand how these marketing [...]
One of the best things that happens when a client engages with our Tealium AudienceStream™ real-time enterprise data platform is the discovery of new ways of solving old problems. We’re [...]
Here’s the question: how do you engage and pique the curiosity of 400+ digital marketers and technologists? Especially when this group has been around the block a few times, and has seen [...]
SAN DIEGO, CA (January 22, 2015) – Tealium, the leader in enterprise tag management and real-time unified marketing solutions, today announced operating and product highlights from 2014. [...]
Two years ago on Cyber Monday, a faulty advertising tag began causing intermittent site performance issues across Deckers’ online network. Not good timing. The company, a leading lifestyle [...]
SAN DIEGO, CA (November 4, 2014) – Tealium, the leader in enterprise tag management and real-time unified marketing solutions, and Optimizely, the fastest-growing optimization platform in [...]