Get retail ready with these key strategies and tips for retailers and e-commerce companies who want to create joyful customer experiences this holiday season.
The gaming sector is one bound by the tightest of tightropes. As an operator, you exist – just like any other – to drive commercial returns. However, you are also duty-bound to act responsibly [...]
From British reserve to Gallic flair: how attitudes towards AI and machine learning affect tangible results
Learn more about how organisations in the United Kingdom and France are utilising AI and Machine Learning today and factors which could affect your success.
If you’re about to embark on an evaluation of a Customer Data Platform (CDP), a good place not to start is with what use case you want to implement. You don’t need a use case. Yet. A use case is [...]
In the last blog post in our series about ML and AI Readiness we considered the fundamental principles of a strong foundation to an independent data supply chain that will ultimately feed Machine [...]
After a day of mountain biking in the Kosiosko Royal National Park in Australia’s Thredbo Valley, I found myself in the depths of a serious conversation around Artificial Intelligence with a [...]
Call it what you want — the customer 360, a single view of the customer, a unified customer profile — it’s clear that, as businesses, we need it. What’s not as clear is how to pick a technology [...]