Blog

The societal shift over the past two years has consolidated our move online for work, education, shopping and entertainment, leading to increased adoption of customer data platforms in [...]

There is a rising number of financial services implementing a CDP. Over the last few years, disruptive forces like financial technology, cryptocurrency and the uncertain economic impact of the [...]

While the travel and hospitality industry have recovered from the worst of the pandemic disruptions to their businesses, there is still plenty of room for catching up, especially for travel and [...]

Onboarding a CDP is not a flip of the switch. In order to get the most out of this powerful tool, retailers should attend our upcoming virtual event and read these 5 best practices to learn how [...]

Internal and external data sources are typically managed by different teams, serve different functions, and integrating them together can be challenging. Many organizations will pick one main [...]

As a CIO or CTO, you’ve put a lot of time, money, and effort into building a tech stack that best fits your organization’s specific goals. But it can be frustrating when your tech does not easily [...]

We are thrilled to announce our latest wave of product innovation with our ‘Integrate Everything’ release, giving you access to more data types, more flexibility in how you customize that data to [...]

The second annual Braze 2022 Customer Engagement Review reaffirms that customer engagement is made possible through real-time data collection, orchestration and activation. 

There are many different types of Customer Data Platforms (CDPs) available on the market, some that are specific to one vendor tech stack and others that are very vendor neutral and operate [...]

Tealium has been named the only orchestration CDP in the “Large” market segment ($75M+ ARR) in Forrester’s brand new B2C CDP Now Tech Report. In a milestone for the diverse and rapidly growing [...]