Billed as the “most relevant and important award for the digital analytics industry,” the DAA’s Quanties is one of our favorite awards to watch. As a past Best New Technology winner in 2014 for our AudienceStream Customer Data Platform, we always look forward to the Quanties as an opportunity to step back and take stock of the amazing technology emerging in the analytics space.
This year we’re excited that our newest product, Tealium THINK, was recognized as one of the Top 3 Best New Technologies! We’re proud to be recognized along with Google Data Studio and ObservePoint’s AssurancePlatform.
Tealium THINK scales up the value of an organization’s data foundation by providing machine-based intelligence on the massive amounts of event-level behavioral data that organizations manage today. Instead of leveraging machine learning unevenly downstream in point solutions (which carries many drawbacks), analytics professionals can apply machine learning at the foundational level right when data is created. Brands can now leverage more intelligent audience discovery and creation, along with the capability to influence same-session experiences in real time using the power or machine learning.
Tealium THINK provides clients 3 core capabilities:
If you’d like to hear more, let us know! https://tealium.com/products/tealium-think-machine-learning/