Real-time Data Collection and Data Quality

In one central hub, you can collect customer data, ensure data quality, and send it anywhere

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Tealium

iQ Tag Management™

Client-side data collection and tag management.

Learn More

Tealium

EventStream API Hub™

Server-side data collection for web, mobile, IoT and more.

Learn More

Collect and Manage All Your Customer Data

Data Collection

Quality Data

Integrations

Data Privacy

Simplify a comprehensive data collection

Your customer data comes from any and many sources (web, mobile applications, IoT, servers, kiosks, and offline sources). Tealium gives you one place to collect it, bring it together, and activate it across all the marketing and analytics tools you use to power customer-first experiences.

Standardize data and ensure quality

Data outcomes are only as good as data inputs. Tealium allows you to monitor data quality in real-time so you can be confident the data coming into your business is trusted, in the right format, and ready to use.

Power all your tools with the flip of a switch

With a first-party data foundation in place, your business can quickly go to work delivering better customer experiences and driving growth. Tealium’s industry-leading integration marketplace powers your best-in-class technology stack, generating insights from the same customer data set.

Data privacy comes standard

Get proactive with your data privacy practices. Easily collect and enforce privacy preferences with Tealium’s built-in consent and privacy manager or integrations with your preferred consent management platform.

Whatever the privacy hurdle, Tealium provides a wide array of tools, product features, and complementary services to ensure customer privacy and a secure data foundation.

Tealium privacy and security certifications

Delivering Better Data to the World's Most Innovative Enterprises

From A(dobe) to Z(endesk) we pair nicely with your other favorite products.

18%

TUI saw their return on ad spend increased by 18% with cost per booking dropping by 6%

“We’re looking forward to expanding our use of this tool, not only focusing on the conversion event but using that server-side data to deliver an outstanding customer experience via relevant, useful and timely remarketing ads.”

Volkan Özturan

Team Analytics Digital Commerce at Berlin TUI GROUP

400%

Adore Beauty saw a 400% increase in engagement rate through behavioral data collection

"We understood from very early on that the golden ticket to a fully personalized customer journey would be data. We needed a tool which could gather hyper-relevant data, translate that into tailor-made advice and recommendations and blow our bricks and mortar competitors out of the water.”

Dan Ferguson

Chief Marketing Officer, Adore Beauty

5%

Presidum Health lowered insurance costs by reducing ER visits for the top 5% of patients

Tealium helps stitch together this real-time data with demographic and historical data to provide doctors a complete picture to accelerate access to and quality of care

Deliver the Best Outcomes, Without Limitations

Tealium features over 1,300+ turnkey integrations so you can quickly and effectively connect your systems and data.

View Integrations

Why Tealium?

Market Leaders

We are creators and leaders of the Customer Data Platform and Tag Management category. Tealium was named a 2020 Top 50 enterprise product and Top 50 marketing product by G2 Crowd.

We’re Everywhere You Need Us to Be

We are a global company with strategically located offices, personnel, and technology infrastructure, allowing us to offer our customers capabilities for managing data based on geographic considerations.

Real-time Architecture

Our platform is built for truly real-time data collection (milliseconds), standardization, transformation, enrichment, and activation of customer data. As customer needs and preferences change, your business will be ready to keep pace and deliver the right experience.

Vendor-neutral

Our data-first approach is focused on delivering unified, correct and complete customer data to your business no matter the CRM, social marketing platform, marketing cloud, APIs, or analytics suite already in place.

Built for the Entire Business

Tealium helps all teams across the enterprise collect, understand and activate their customer data.

Privacy and Security

From the beginning, data security and customer privacy have been at the forefront of our development strategy. Tealium has achieved a pedigree of 3rd party security and privacy certifications including HIPAA, ISO 27001 & 27018, Privacy Shield, and SSAE18 SOC 2 Type I & II.

Our Team Is Your Team

Leverage our dedicated team of customer success and digital strategists to support your customer experience efforts and business goals.

Product Offerings

Tealium

iQ Tag Management™

Tealium iQ Tag Management powers more digital experiences than any other enterprise tag management provider. Collect and manage client-side customer data and martech vendors across web, mobile, IoT, and connected devices.

Learn More

Tealium

EventStream API Hub™

Tealium EventStream provides API-based data collection and delivery solutions ideal for mobile, IoT, and connected devices— or desktop and web when efficiency is critical. Get ultimate flexibility for all your server-side data in one, central hub.

Learn More

Solutions to Key Business Challenges

Use Tealium iQ Tag Management and EventStream API Hub to solve common data collection and quality business initiatives.

Build a First-party, Resilient Data Collection

Brands must hone their first-party data collection capabilities to continue delighting customers even after third-party data tactics disappear

Improve Data Operations and Efficiency

A data layer approach to data collection helps brands improve efficiency and agility while adding real-time engagement capabilities.

Reduce Integration, ETL, and Time-to-value with New Tools

Build a data foundation that ensures proper data collection, reduces post-collection ETL time, and improves time-to-value of new tools.

Know, Honor, and Maintain Customer Preferences

Tealium helps enforce privacy and consent preferences, accelerating compliance with regulations such as GDPR and CCPA/CPRA.

Key Resources

Webinars & Videos

Case Studies & eBooks

Product Information

Webinar

Building a 'Future-Proof' Data Foundation

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Video

Take Your Data Foundation from Good to Great!

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Video

How Brand and Data Collide: How Network 10 is Harnessing Data in a Privacy-led Future

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Video

How USAA Went from Good to Great with Tealium

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eBook

A First-Party Data Strategy Takes the Cake

Learn More

Case Study

Tealium + Facebook Help TUI Future Proof Social Ad Spend

Learn More

Case Study

Adore Beauty Boosts Customer Engagement by 400% Through Intelligent Data Activation

Learn More

Fundamentals

Tracking and Delivering Data Client-side or Server-side

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Blog

Product Spotlight: Event Data Framework

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Blog

Reimagining Your Data Collection Strategy: 5 Tips to Thrive in the Cookieless World

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See How It Works

Get a deep dive into how Tealium works by checking out our documentation

Learn More

Real-time Data Collection and Data Quality

In one central hub, you can collect customer data, ensure data quality, and send it anywhere

Tealium

iQ Tag Management™

Client-side data collection and tag management.

Tealium

EventStream API Hub™

Server-side data collection for web, mobile, IoT and more.

Collect and Manage All Your Customer Data

Simplify a comprehensive data collection

Your customer data comes from any and many sources (web, mobile applications, IoT, servers, kiosks, and offline sources). Tealium gives you one place to collect it, bring it together, and activate it across all the marketing and analytics tools you use to power customer-first experiences.

Standardize data and ensure quality

Data outcomes are only as good as data inputs. Tealium allows you to monitor data quality in real-time so you can be confident the data coming into your business is trusted, in the right format, and ready to use.

Power all your tools with the flip of a switch

With a first-party data foundation in place, your business can quickly go to work delivering better customer experiences and driving growth. Tealium’s industry-leading integration marketplace powers your best-in-class technology stack, generating insights from the same customer data set.

Data privacy comes standard

Delivering Better Data to the World's Most Innovative Enterprises

From A(dobe) to Z(endesk) we pair nicely with your other favorite products.

18%

TUI saw their return on ad spend increased by 18% with cost per booking dropping by 6%

“We’re looking forward to expanding our use of this tool, not only focusing on the conversion event but using that server-side data to deliver an outstanding customer experience via relevant, useful and timely remarketing ads.”

Volkan Özturan

400%

Adore Beauty saw a 400% increase in engagement rate through behavioral data collection

"We understood from very early on that the golden ticket to a fully personalized customer journey would be data. We needed a tool which could gather hyper-relevant data, translate that into tailor-made advice and recommendations and blow our bricks and mortar competitors out of the water.”

Dan Ferguson

5%

Presidum Health lowered insurance costs by reducing ER visits for the top 5% of patients

Tealium helps stitch together this real-time data with demographic and historical data to provide doctors a complete picture to accelerate access to and quality of care

Deliver the Best Outcomes, Without Limitations

Tealium features over 1,300+ turnkey integrations so you can quickly and effectively connect your systems and data.

Why Tealium?

Market Leaders

We’re Everywhere You Need Us to Be

Real-time Architecture

Vendor-neutral

Built for the Entire Business

Privacy and Security

Our Team Is Your Team

Product Offerings

Tealium

iQ Tag Management™

Tealium

EventStream API Hub™

Solutions to Key Business Challenges

Use Tealium iQ Tag Management and EventStream API Hub to solve common data collection and quality business initiatives.

Build a First-party, Resilient Data Collection

Improve Data Operations and Efficiency

Reduce Integration, ETL, and Time-to-value with New Tools

Know, Honor, and Maintain Customer Preferences

Key Resources

See How It Works

Get a deep dive into how Tealium works by checking out our documentation

We’re Here to Help

Get in touch and we’ll help you with whatever you need.