Tealium EventStream

One central API hub to collect and deliver your customer event data

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Round out your data foundation by collecting and delivering data from the cloud. Setup one place to get all your data and send it wherever it needs to go.

Tealium EventStream is a lightweight data collection and delivery solution ideal for mobile, IoT and connected devices— or desktop and web when performance is critical. It gives you ultimate flexibility to get all your cloud-based (server-side) data to one, central hub where anyone can orchestrate the data powering customer experience.

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Tealium Innovation

Collect Data From Any Source
Easily add any data source— from web or mobile devices to OTT, business systems and more.

Migrate Web Analytics with Tealium

Monitor Data Streams in Real Time
Filter and monitor event data streams in real time, gain easy visibility into data flow

How Tag Management Has Evolved Over the Past 5 Years

Setup Specs to Improve Data Quality
Better define and augment data to monitor quality and align taxonomy across systems

Key Benefits of Tealium EventStream

Create a Universal Data Foundation – Data can be collected and delivered in two different ways— client-side (browser) and cloud based delivery (server-side). With the number of devices and channels generating data, brands need both capabilities to create a common foundation across disparate channels. As part of the Tealium Universal Data Hub, EventStream’s cloud data collection and activation enables brands to have unparalleled control over the entire data supply chain.

Flexibly Manage Data Supply Chain Through Simple Interface – Quickly and easily orchestrate cloud data collection from any source to activation in any destination. Integrate your entire technology stack with easy-to-use tools enabling data integration at the click of a button. The EventStream API Hub is particularly valuable for data collection and activation on mobile and connected device applications where processing power is limited.

Activate Data Easily Across Channels – Tealium’s integration marketplace includes a broad array of turnkey integrations for both client-side and cloud delivery. As more vendors allow for cloud delivery, Tealium is rapidly building out this marketplace. Ensure optimal organizational efficiency and the fastest time to market with tools enabling employees to use data wherever it’s needed.

Robust and Lightweight Data Collection, Minimize SDKs – Customers expect value from any experience in seconds, especially on mobile. Mobile apps need to be fast, stable and use the network as little as possible. At the same time, you need real-time metrics to understand how the apps are used and are performing. With a lightweight client, the vendor-specific logic to record these events can be done server-side to improve performance. This is also ideal for desktop and web experiences where performance is critical.

Power Big Data Systems with Clean and Correlated Dataset – Easily stream all, or just a filtered sub-set, of your big data in real time to any major cloud computing platform (instead of expensive post-processing). Feed IaaS (Infrastructure-as-a-Service) applications with front-line customer interaction data using integrations for Google Cloud via Pub/Sub, Amazon Web Services via Kinesis and SQS, and Microsoft Azure through Streaming Analytics. Using extensive and simple-to-deploy installation libraries, organizations can integrate digital properties with streaming data solutions without the need to write custom code.

Leverage Data in Real-time – With increasing mobile usage, it’s more important than ever to have the capability to act in the moment. With data available in real time, you can take action to engage the customer at the right time. If you’re stuck waiting hours or days for data or insights, you’re wasting opportunities to engage customers at critical moments.

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Mobile, IoT & Devices
A universal approach to data
means collecting from all sources

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Integration Marketplace
Explore our full library of client-side
and cloud-based integrations

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EventStream Datasheet
Powering cloud-based data collection and
activation as part of the Universal Data Hub

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