About Audience IQ

Leverage Experian's large database to improve your marketing and sales efforts. Utilize our high quality data that's updated regularly to discover new revenue opportunities. Consumer DataConsumer Data Accelerate your marketing efforts with data on 299 million consumers and 116 million households. Lifestyle SegmentationLifestyle Segmentation Mosaic USA lifestyle segmentation empowers marketers with the insights needed to anticipate the behavior, attitudes and preferences of their most profitable customers and reach them in the most effective channels with the best messages. Display AdvertisingDisplay Advertising Experian Marketing Services' Audience IQ is a digital advertising platform that allows marketers to utilize consumer data within display advertising for more relevant messaging. Facebook AdvertisingFacebook Advertising Achieve the best Facebook campaign performance at the lowest cost. Alchemy Social is specifically designed to let you launch and manage hundreds of campaigns quickly. Cross-Channel Audience CreationCross-Channel Audience Creation Through our unique and proprietary linkage technology, Experian can connect your customer records, transactional records and our unparalleled consumer data to all meaningful online and offline advertising channels.

State of the CDP 2024

How the most innovative brands are using CDPs to deliver cutting edge customer experiences and drive revenue

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