About Convertro

Convertro provides advertisers enhanced transparency into the effectiveness of their marketing channels by tracking many more customer-initiated marketing interactions than possible with conventional approaches... Tealium allows you to implement and manage Convertro's JavaScript tag with ease through Tealium iQ. With our wizard-driven integration, you can create load rules to determine when and where to trigger this vendor. In addition, Tealium iQ's data mapping feature allows you to control which data points are shared with this vendor.

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