About Lithium

The Tealium and Lithium integration allows Marketers to share badges across the Lithium and AudienceStream platforms in order to better track visitor behaviors and in order to market appropriately to current and prospective customers.


This integration offers these features:

  • Add Role to User
  • Remove Role from User

State of the CDP 2024

How the most innovative brands are using CDPs to deliver cutting edge customer experiences and drive revenue

Get the Report