Tealium for Loyalty & Retention

Understand customer behavior early and deliver proactive experiences in the right place and right time

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Unified Customer Data Is Your Secret to Increasing Lifetime Customer Value

You worked hard acquiring your customers. It's time to treat them to the experience of a lifetime. Deliver meaningful and helpful experiences for the entire journey with real-time data collection and activation.

Understand Customer Behavior

Improve Loyalty Campaigns

Identify and Reduce Churn Risk

Grow Customer Lifetime Value

Solutions to Key Business Challenges

Tealium helps drive customer loyalty and retention by integrating customer knowledge into every interaction

Manage Privacy-conscious First-party Customer Data

Knowing and honoring your customer starts by understanding their preferences, but behaviors don’t end at acquisition. Tealium provides flexible and comprehensive data collection capabilities with privacy at the core, so you can continue building mutually beneficial customer relationships for the long haul.

Understand Customer Behavior in Your Terms

You know your customer best, but it can be difficult to combine different data sources to create and use the insights you know exist. Tealium gives you the flexibility to mix and match data from many sources, then use those insights to trigger intelligent customer interactions unique to your business.

Prevent Customer Churn Before It's Too Late

It costs more to acquire a new customer than to keep one, so brands will want to act upon “unhappy” signals before customers leave. With multi-channel customer insights and predictive analytic capabilities, Tealium gives you the tools to recognize when your customers may be at risk and what to do about it.

Delivering Better Data to the World’s Most Innovative Enterprises

From A(dobe) to Z(endesk) we work with the tech stack you already have and make it better.

Build Relationships with First-party Data Collection

Brands who develop and measure direct relationships with their customers have significant advantages delivering data-driven CX over the lifetime of their customer. And relationships are built on trust. In order to build and retain customers, brands need ongoing data collection capabilities with privacy and consent at their core.

Increase Loyalty with Insights into the Customer Journey

Every customer-business relationship is unique, and your ability to see signals early in the lifecycle is key to keeping that relationship in place. With restrictions in place for tracking customers across venues, this places a premium on agile, first-party data practices to measure behavior and ramp up campaigns and offers. Brands must master new measurement techniques to keep customers on board.

Identify and Reduce Churn Risk Across All Channels

When looking at a cross-channel view of the customer, analysts can see certain behavior--such as customers up for renewal who have not engaged-- and grasp an opportunity to head off churn. Data-rich customer profiles are also fertile ground for ML-driven predictions, giving brands an increased capability to identify and address risk at scale.

Use Case 4

Maximize Customer Lifetime Value with Real-time Actions

Insights are fleeting, in-the-moment cues for you to act. They can disappear as soon as your customer changes their mind. With customer profiles integrated at the heart of your tech stack, you can automate actions that move at the speed of your customer. Not only does this automation efficiently drive CX, but it delights your customer and maximizes lifetime value by engaging when the time is right.

Keep the Technology Stack You Want Without Sacrificing Data Insights

Tealium features over 1,300+ turnkey integrations so you can quickly and effectively connect your systems and data.

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