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Siloed, fragmented and disparate data sources have become a challenge that are all too common for brands today. There are many processes and procedures brands should put into place to remove those silos so they can see a single view of their customer – but the first step in unifying data starts with unifying people.
Prolet Miteva, Sr Product Manager, Analytics, Autodesk, recently presented a webinar on “Building Unified Teams for Connected Customer Data.”
In this webinar, Prolet discussed key takeaways like:
Common Reasons Brands Don’t Have Aligned Data
- Silos
- Disconnected systems
- Lack of executive support
3 Key Players In Achieving Organizational Alignment Around Data
- Organizational support
- Connected technology and systems
- Executive support
4 Crucial Steps In Creating Quality Data
- Generate
- Ingest
- Transform
- Process
- Activate
To get more key insights and takeaways on ‘Building Unified Teams for Connected Customer Data’ watch the on-demand webinar and learn:
- Aligning your organization towards a shared goal
- 3 keys to creating a high performing data and analytics program
- Embracing the human side of data
- And so much more!
Watch the on-demand webinar and start connecting customer data today!
