Better Together: Facebook and Tealium Customer Data Hub
Tealium’s integrations enable businesses to utilize high quality, first-party data to improve their Facebook Ad Targeting and Analysis
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Think your client would be interested?
- Tealium’s integrations create better marketing and customer experiences across every customer touchpoint.
- More accurate customer insights from both online and offline data sources.
- Preparation for Industry changes: As the regulatory and privacy landscape evolves, Tealium’s integrations ensure consistent marketing performance regardless of industry changes.
Tealium’s enriched customer profiles, built from online and offline data, enable Facebook advertisers to take action using a complete view of the customer. Leveraging trusted, first-party data from across the customer lifecycle, organizations can maximize their media investment while delivering a high-quality advertising experience.
“As a marketer, it can be frustrating to face limitations using data to engage customers how you want. Using Tealium and Facebook’s integrations, brands get unparalleled flexibility collecting and using customer data on Facebook to increase agility and drive revenue.“
– Heidi Bullock, CMO, Tealium
The Power of Tealium
Through Server-side API for web, marketers can better map and attribute successful customer interactions helping them build more efficient ads and measure the full value driven by Facebook campaigns across channels.
Watch videos to learn how Tealium and Facebook work better together:
Digital Virtualocity Presentation: Preparing Your Business For Ad and Data Ecosystem Shifts (Coming soon!)
Server-side Connector: Tealium’s Facebook Server Side Connector
App Events: Tealium’s Facebook App Events Connector
Offline Conversions: Tealium’s Facebook Offline Conversions Connector
Audiences: Tealium’s Facebook Audiences Connector
Messenger: Tealium’s Facebook Messenger Connector