About Pinterest Conversions

As an advertiser on Pinterest, you have the opportunity to tell your business’ story. People come to Pinterest in search of inspiration, crafted goods and a community of like-minded creatives, making it an ideal place for you to showcase the ideas and products that define your business. When someone takes an action on your website, such as signing up for a newsletter or buying a product, this is known as a conversion. This connector integration allows for sending conversion events of your Pinterest Ads to Pinterest to track your ad spend.