ROKT Events

Analytics

AdTech

Personalization

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Join a live demonstration of Tealium's native support for ROKT Events to see how Tealium makes it easier to implement and enrich this part of your digital stack.

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About ROKT Events

Rokt’s Event API is a flexible and robust interface that can support any type of client event (e.g., purchase, app open, or store visit) along with any associated attributes (e.g., email address, purchase amount, credit card BIN).

Supported Integration Types

ROKT Events can be integrated in the following ways:

EventStream

AudienceStream

EventStream

These connectors are hosted integrations within the Tealium platform utilizing EventStream. They receive data from the originating client or device, and send that data on to the desired vendor or service.

Supported Device Types

ROKT Events can be integrated in the following ways:

Connected Devices

Mobile

Web Browser

Connected Devices

Connected Devices are those that don’t quite fit the mobile mold, such as connected set-top boxes (OTT), wearables, etc.

State of the CDP 2024

How the most innovative brands are using CDPs to deliver cutting edge customer experiences and drive revenue

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State of CDP Report 2024

State of CDP Report 2024

ROKT Events

Get a Demo

About ROKT Events

Rokt’s Event API is a flexible and robust interface that can support any type of client event (e.g., purchase, app open, or store visit) along with any associated attributes (e.g., email address, purchase amount, credit card BIN).

Supported Integration Types

ROKT Events can be integrated in the following ways:

EventStream

These connectors are hosted integrations within the Tealium platform utilizing EventStream. They receive data from the originating client or device, and send that data on to the desired vendor or service.

AudienceStream

These connectors are hosted integrations within the Tealium platform utilizing AudienceStream. They receive data from the originating client or device, and send that data on to the desired vendor or service.

Supported Device Types

ROKT Events can be integrated in the following ways:

Connected Devices

Connected Devices are those that don’t quite fit the mobile mold, such as connected set-top boxes (OTT), wearables, etc.

Mobile

Mobile Applications have a variety of conventional event attributes such as ‘screen_width’, ‘screen_orientation’, etc.

Web Browser

These connectors expect to receive standard event attributes originating from a web browser, such as current_url, referring_url, page_name, page_category, and others.

State of the CDP 2024

How the most innovative brands are using CDPs to deliver cutting edge customer experiences and drive revenue