Company’s premier customer event brings together industry’s best and brightest to showcase the power of real-time customer data

SAN DIEGO, CA (January 5, 2016) – Tealium, the leader in real-time customer data solutions and enterprise tag management, today announced the company’s premier customer event, Digital Velocity 2016. Daymond John, marketing and branding icon and Shark Tank judge, will open this year’s event to share his marketing prowess, entrepreneurial insights, and deep expertise in creating unique, compelling customer experiences.

Digital Velocity is Tealium’s annual global customer event, bringing together industry influencers, customers, and strategic partners to focus on the power of real-time data in transforming customer experiences. This year’s agenda is centered on stories of business transformation, marketing and customer engagement best practices, and innovative ways to leverage customer data to drive more relevant, profitable experiences.

Over the last 20 years, Daymond John has evolved from one of the most successful fashion icons of his generation to one of the most sought after branding experts, business, and motivational speakers in the country. Daymond’s creative vision and strong knowledge of the marketplace helped him create one of the most iconic fashion brands in recent years, FUBU, standing for “For Us By Us,” represented a lifestyle that was neglected by other clothing companies. Realizing this need in the marketplace, Daymond created the untapped urban apparel space and laid the groundwork for other companies to compete in this newly established market.

“Digital Velocity has evolved from a user conference focused on product education to a full-scale, industry event centered on leveraging the power of real-time data, connected devices, and transforming customer experiences,” said Jeff Lunsford, CEO of Tealium. “Daymond John, with his deep marketing and entrepreneurial experience, will undoubtedly help us spark our innovative community of users to be the catalyst for evolution and optimization within their own marketing organizations.”

Digital Velocity 2016 will take place in San Diego, CA from May 3-5. To learn more, stay up-to-date on the agenda, and register, visit

Post Author

Lauren Snedden
Lauren is the Sr. Director of Corporate Communications at Tealium

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