CDP Workshop, Part 2: Using a CDP To Make The Most Of Your Customer Data

Brands are looking to CDPs to help curate a meaningful and granular understanding of each of their customers in today’s current data explosion. Do you know what key questions to ask the CDP vendors you’re evaluating to ensure your organization is setup for first-party data management success?

Join David Raab, Founder of the CDP Institute, for Part 2 of our CDP Workshop on April 14th as he walks you through how to:

  • Define and better understand your business requirements
  • Navigate through key questions and challenges
  • Identify the right CDP for you

 

Topic: Customer Data Platforms
Section: Webinars