CDP Workshop Series Ep 1: How Brands Use CDPs to Solve Their Main Challenges

CDP Workshop Series Episode 1:

To be able to drive transformational and personalized experiences in 2022 and beyond, a CDP will be a fundamental element of an organization’s MarTech stack. Enter a first-party data approach!

In workshop #1, joined by Tealium partner Capgemini, we cover what’s driving the need for CDPs and where a CDP fits in your strategy!