What Every Marketer Needs to Understand Now
Before you worry about tools, platforms, or tactics, there’s a bigger question:
What actually changes when AI becomes the interface?
In Part 1, we break down:
- What agentic AI really means for marketers (no hype, no fluff)
- Why brands risk being disintermediated, even with great CX today
- The different types of AI agents shaping customer decisions
- The foundational capabilities marketers need to stay in the game
This is the session that gives you the language, the mental models, and the stakes.
What Every Marketer Needs to Understand Now
Before you worry about tools, platforms, or tactics, there’s a bigger question:
What actually changes when AI becomes the interface?
In Part 1, we break down:
This is the session that gives you the language, the mental models, and the stakes.
