Elevating customer experiences in real-time: TUI's journey to advanced personalization
Looking to deliver highly personalized customer experiences in real time? Join Karin and Milan from TUI as they reveal their strategy to overcome personalization challenges and transform how they deliver targeted, in-the-moment experiences that elevate customer engagement.
In this session, you’ll explore how TUI has unlocked new possibilities in customer data utilization, optimizing the retrieval of critical insights and next-best actions for delivering real-time, personalized experiences. They’ll share insights into key applications like personalized vouchers, user-specific landing pages, and enhanced first-page experiences — all powered by Moments API. Learn how these solutions can help you optimize your data stack and transform your customer personalization strategy.
Speakers:
Karin Marksteiner, Head of Analytics, Data & Personalisation, TUI
Milan Savas, Data Analyst, TUI
Timothy Stadié, Principal Solutions Consultant, Tealium