Tapad

Analytics

Identity

Mobile

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About Tapad

Using Tapad's proprietary technologies, advertisers can now employ consistent ads across multiple platforms: home computers, tablets, smartphones, and now even smart televisions. Tealium allows you to implement and manage Tapad's JavaScript tag with ease through Tealium iQ. With our wizard-driven integration, you can create load rules to determine when and where to trigger this vendor. In addition, Tealium iQ's data mapping feature allows you to control which data points are shared with this vendor.

Supported Integration Types

Tapad can be integrated in the following ways:

Device-Based Delivery

These connectors send data to the desired vendor or service directly from the client or device where the data is originating.

Supported Device Types

Tapad can be integrated in the following ways:

Web Browser

These connectors expect to receive standard event attributes originating from a web browser, such as current_url, referring_url, page_name, page_category, and others.

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