The Trade Desk Universal Pixel

Join a live demonstration of Tealium's native support for The Trade Desk Universal Pixel to see how Tealium makes it easier to implement and enrich this part of your digital stack.

The Trade Desk Universal Pixel enables marketers to gain more visibility into user data, and analyze reporting at a more granular level using the Data Element Report.

Supported Integration Types

The Trade Desk Universal Pixel can be integrated in the following ways:

Device-Based Delivery

These connectors send data to the desired vendor or service directly from the client or device where the data is originating.

Supported Device Types

The Trade Desk Universal Pixel can be integrated in the following ways:

Connected Devices

Connected Devices are those that don’t quite fit the mobile mold, such as connected set-top boxes (OTT), wearables, etc.

Mobile

Mobile Applications have a variety of conventional event attributes such as ‘screen_width’, ‘screen_orientation’, etc.

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