LONDON, UK (November 12, 2014) – Tealium, the leader in enterprise tag management and real-time unified marketing solutions, today announced record EMEA growth in the third quarter of 2014, the opening of new EMEA headquarters, and new additions to the region’s sales team.

With more digital marketers beginning to take full, active control of their technology stack through tag management – and with increased demand for marketing unification and bespoke marketing cloud solutions – Tealium’s revenue has grown in EMEA by 155% year over year. New clients secured across Europe in the last three months include TSB, Virgin Media, Amadeus, Banco Popular, Meliá Hotels, TDC, Telenor, and DePauli AG.

“We are seeing more and more online enterprises realising the benefits of assimilating their digital marketing solutions into one universal data layer,” commented Lindsay McEwan, Tealium’s General Manager, EMEA. “As a result, we are delighted to see more clients choose Tealium’s platform in their quest for real-time unified marketing and profitable cross-channel campaigns.”

The company’s growth has led to the opening of new EMEA headquarters in Reading, Berkshire, and the appointment of several new sales executives who bring a wealth of knowledge and deep, combined industry experience from major technology providers, such as Experian, Teradata, and Oracle.

“The expansion of our salesforce broadens and enhances our presence across the EMEA region,” added McEwan. “Tealium’s solutions are foundational to digital marketing, and we are perfectly structured and positioned to accelerate our growth even further throughout 2015.”

Tealium recently announced the company’s Q3 2014 operating highlights, which include:

  • Global recorded organic sales growth of 120% year over year.
  • Global renewals rate of 129% by dollars, including service upsells and Tealium® AudienceStream™ upsells.
  • Growth of the company’s global enterprise customer base by approximately 80% year over year.

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Post Author

Lauren Snedden
Lauren is the Sr. Director of Corporate Communications at Tealium

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