Everest Group’s 2025 CDP Provider Compendium evaluated the evolving customer data platform landscape, recognizing the critical need for enterprise-grade solutions that balance real-time capabilities with privacy compliance. The report names Tealium a Leader, highlighting our distinct advantages in data collection, privacy compliance, and real-time activation capabilities.
This achievement reflects Tealium’s unique positioning as one of the few vendors that combines real-time data collection with enterprise-scale orchestration, backed by robust identity resolution through AudienceStream and a well-established ecosystem of over 1,300 integrations.
Download the report to discover how Tealium is rated, including:
- Leader recognition with distinct market advantages in data collection and real-time activation
- Leadership in privacy compliance through real-time PHI detection and consent orchestration capabilities
- High customer satisfaction with clear, flexible packaging contrasting complex consumption-based pricing models
- Expanding capabilities with Moments IQ for zero-party data and Moments API for real-time personalization
Disclaimer
Licensed extracts taken from Everest Group’s PEAK Matrix® Reports may be used by licensed third parties for use in their own marketing and promotional activities and collateral. Selected extracts from Everest Group’s PEAK Matrix® reports do not necessarily provide the full context of our research and analysis. All research and analysis conducted by Everest Group’s analysts and included in Everest Group’s PEAK Matrix® reports is independent and no organization has paid a fee to be featured or to influence their ranking. To access the complete research and to learn more about our methodology, please visit Everest Group PEAK Matrix® Reports.
Everest Group’s 2025 CDP Provider Compendium evaluated the evolving customer data platform landscape, recognizing the critical need for enterprise-grade solutions that balance real-time capabilities with privacy compliance. The report names Tealium a Leader, highlighting our distinct advantages in data collection, privacy compliance, and real-time activation capabilities.
This achievement reflects Tealium’s unique positioning as one of the few vendors that combines real-time data collection with enterprise-scale orchestration, backed by robust identity resolution through AudienceStream and a well-established ecosystem of over 1,300 integrations.
Download the report to discover how Tealium is rated, including:
Disclaimer
Licensed extracts taken from Everest Group’s PEAK Matrix® Reports may be used by licensed third parties for use in their own marketing and promotional activities and collateral. Selected extracts from Everest Group’s PEAK Matrix® reports do not necessarily provide the full context of our research and analysis. All research and analysis conducted by Everest Group’s analysts and included in Everest Group’s PEAK Matrix® reports is independent and no organization has paid a fee to be featured or to influence their ranking. To access the complete research and to learn more about our methodology, please visit Everest Group PEAK Matrix® Reports.
