Hyper-Personalisation in a cookie-deprecated world

Explore the future of hyper-personalisation with Peter Meyer, Implementation Lead at Aller Media, Marina Amer, Analytics Manager at Barceló, and Rasmus Houlind, Author and Chief Experience Officer at Agillic. This session will delve into innovative strategies to develop a comprehensive Customer 360 view in a cookieless environment. Discover how to utilize advanced analytics and rich customer data to craft deeply personalised experiences that truly resonate with customers.