Whitepaper

Proven Ways Telcos Can Unlock Value from a CDP
(Part 2 of 2)

CDP Use Case Repository for the Telecoms Industry

In a hyper-connected world, customers demand more than just connectivity, they demand personalized experiences. This ebook produced with leading martech consultancy Dexata reveals how Customer Data Platforms (CDPs) are the game-changer for telcos ready to stride ahead.

Explore high-impact use cases, including:

✓ Maximizing loyalty & customer LTV
✓ Optimizing call centre efficiency
✓ Offline & omnichannel personalization
✓ Upsell & monetization strategies
✓ Next-best-offer orchestration
Don't let data silos hinder your progress. Download this guide to learn how to drive business outcomes by unifying and activating your data.

Become an experience creator – the brand people choose.

Change-makers driving growth with a CDP

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Bridge the digital-to-physical gap: Learn to personalize offline interactions and create seamless omnichannel experiences, from in-store to call center support.
Optimize operations: Discover how to streamline call center efficiency and ensure consistent brand messaging across all touchpoints using data-driven insights.
Boost revenue and loyalty: Master strategies for maximizing customer lifetime value through targeted upsell, cross-sell, and bundling opportunities.
Enhance B2B collaboration: Understand secure frameworks for partner data sharing and integrate loyalty programs for impactful cross-brand co-marketing.
Leverage a strategic framework: Gain practical guidance on how to use data-driven use cases, including the 6Ws Framework, to unlock significant business value.

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