Tealium for Auto Dealer Groups

The Ultimate Data Platform to Drive the Automotive Industry into the Future

The Challenge: Disconnected Data, Missed Opportunities

Automotive organizations face unprecedented challenges in today's digital-first marketplace

Fragmented Data Ecosystem

Customer data trapped across hundreds of automotive-specific vendors making unified customer engagement nearly impossible

Inefficient Marketing Spend

Budget wasted on traditional campaigns that don't leverage real-time buying signals at critical conversion moments.

Limited Real-Time Capabilities

Unable to engage consumers in both anonymous and known states, missing critical opportunities throughout the customer journey.

Disconnected Systems

DMS, CRM, inventory management, and digital channels operating in silos, preventing unified customer experiences.

Real-Time Customer Data Platform Built for Automotive

Tealium for Automotive delivers a comprehensive solution that addresses every aspect of the modern automotive customer journey

Ingest and Enrich

Real-time data collection from hundreds of data-rich automotive partners with turnkey no-code integrations to over 100 automotive-specific vendors and data partners.

Build and Automate

Create sophisticated customer journeys that go beyond simple traditional campaigns, engaging consumers in both anonymous and known states throughout their ownership lifecycle.

Unlock Buying Signals

Leverage real-time insights to identify key buying signals and intent at the moments that matter most during research and purchasing decisions.

Meet Customers Everywhere

Activate across all channels, including dealership, call center, and mobile app, with sub-200ms real-time engagement capabilities.

"What's unique about the partnership that we have with Tealium is the ability to bring all of those interesting insights from all customer touchpoints."

— Ryan Rohrman, CEO, Rohrman Automotive Group

Featured Integrations

CDK Global

Stream Tealium customer data in real-time to CDK Global via Fortellis APIs, updating lead and customer records.

Dealertrack

Open real-time integration with Dealertrack DMS platform, creating unified customer profiles that activate instantly across marketing and services channels.

Authenticom

Aggregate DMS and Inventory Management data through various connection methods. Tealium enriches this clean feed with real-time customer signals for personalized engagement.

Callrevu

Communication intelligence platform built for automotive retail—empowering dealerships to take control of every conversation, from the first ring to the final result.

TradePending

Seamlessly integrate customer communication and trade evaluation data to create comprehensive customer profiles that drive targeted marketing and service experiences.

Proven Results Across the Automotive Industry

For Multi-Rooftop Dealer Groups

2x increase in lead conversions with unified data capture across all dealership websites and systems, creating single customer views across multiple dealerships and brands.

Marketing Budget Optimization

20% savings in acquisition budget achieved by Toyota in just 3 months using automated suppression of recent purchasers across all DMS systems.

Proven Results Across the Automotive Industry

For Multi-Rooftop Dealer Groups

2x increase in lead conversions with unified data capture across all dealership websites and systems, creating single customer views across multiple dealerships and brands.

Marketing Budget Optimization

20% savings in acquisition budget achieved by Toyota in just 3 months using automated suppression of recent purchasers across all DMS systems.

"Tealium has been an outstanding partner with the Morgan Automotive Group as we seek to deliver the best customer experience, reduce advertising waste, and generate new revenue streams from our first-party data." — Tom Moore, COO, Morgan Automotive Group

Transform Your Customer Data Strategy Today

The automotive industry is evolving rapidly, and customer expectations continue to rise. With Tealium for Auto Dealer Groups, you can finally bridge the gap between online and offline touchpoints, eliminate data silos, and enable personalized experiences from awareness to service retention.

Ready to unlock the full potential of your customer data?

Contact us today to learn how Tealium for Automotive can transform your customer engagement strategy and drive measurable results across your dealer group.

9605 Scranton Rd. Ste. 600
San Diego, CA 92121
+1 (858) 779-1344