Join Vodafone Germany in this 40-mins masterclass as they show how smart data and AI power personalisation at scale. Learn how Vodafone breaks down data silos and builds a future-ready CDP strategy—from defining core capabilities and assembling the right team, to activating real-time insights.
Featuring three powerful use cases—Personalisation at Scale, CDP Return Feed, and Propensity-to-Buy Models—this session is your backstage pass to smarter marketing.
