integrations to tie together your tech stack. Let’s face it, integrating critical customer data with your experience, advertising and analytics tools is a lot of work. Gartner recently found that marketing leaders are only leveraging 58% of their tech stack, leaving potential opportunities for engagement and analysis untapped. Why? A desire to use best-in-class tools but hurdles in getting those tools to work together. Tealium is focused on delivering trusted data to your business, no matter the CRM, social marketing platform, marketing cloud, or analytics suite that your business relies on. No matter how you drive customer engagement and insights, Tealium’s data-first Customer Data Platform helps teams and tools work off the same set of unified customer data in real time. We don’t make you choose, we make what you have better. Avoid Lock-In Focusing on a foundational data strategy with your CDP provides you agility to add new engagement tools and build customer insight across business units all while ensuring your entire stack is working off the same set of trusted data. And a vendor-neutral approach ensures that your CDP works with all the tools and marketing clouds you have today— and the ones you may have in the future. Better Outcomes Your stack works better when it works together. A vendor-neutral CDP is a key piece of the technology puzzle by providing deep integrations with the leading tech providers to help your teams and tools work together to drive budget efficiency and consistent customer experiences. Rich Data, Better Insights Data is your business’ most powerful asset and our data-first approach is focused on breaking down data silos. With a broader set of trusted data, you ensure that you have access to high-quality and high-volume customer insights. Connect Teams and Tools The landscape of technologies powering customer engagement is rarely based on a single ecosystem. Ensure customer support, sales, marketing, analytics and developer teams are all working off the same set of customer data. “The highest -performing brands in Gartner’s Digital IQ (DIQ) Index use a plethora of technologies; rarely does that include only one single vendor.” – Gartner, Marketing Technology Drivers of Genius Brand Performance, 31 July 2020 Tealium’s integrations enable businesses to utilize high quality, first-party data to improve their Facebook ad targeting and analysis. Tealium’s integrations across the entire Adobe Experience Cloud help businesses unlock the full power of their Adobe products and the rest of their tech stack with seamless data integration. Deliver higher quality and more comprehensive customer data to AWS in real time to drive better insights and engagements. Power better experiences with better data through Tealium’s integrations with products like Google Analytics, Google Tag Manager, Google Ads and more. Getting trusted data to your entire stack is just a click away Blog Is Data Your Strategy or the Marketing Cloud? Webpage The Separation of Data and Execution Blog Simplify Data Integration with the New Connectors Workflow Get Better Results from a Best-in-Class Stack, Faster with Tealium Chat With Us, We’re Here to Help!Deliver the Best Outcomes, Without Limitations.
Tealium Integrates Your Customer Data with Any Tool Your Business Relies on,
From A(dobe) to Z(endesk).Why Take a Data-First Approach with Your CDP?
Flexible Integrations Across the Entire Tealium Customer Data Hub
Better Together
Better Together
Better Together
Better TogetherWant to Learn a Bit More? Here are Some Helpful Resources
Marketing clouds are making waves in the CDP space, but the data behind your CX goes far beyond a single cloud.
Customer behavior and technology on the market will always change. While data may change forms along the way, it’s usage is the one constant in this ever-evolving customer engagement challenge.
See how Gap Inc. embarked on a journey to restructure their customer data supply chain to create an analytics-ready organization.
Products
Get the report
Products
Real-Time Data Collection & Quality
Collect customer data, ensure data quality, and send it anywhere.
Real-Time CDP & Predictive Insights
Deliver relevant and trusted experiences based on real-time customer data.
Data Management & Storage
Own and access your most important enterprise asset, your customer data.
Tealium for AI
Power AI initiatives with consented, filtered, and enriched data in real-time.
Tealium for Healthcare
Power more privacy-first patient experiences with real-time data.
Tealium Moments
Own the customer experience moment with real-time intelligence and action.
Integrations
Integrations Overview
Turnkey, flexible integrations across your entire marketing technology stack.
Integrations Marketplace
Explore over 1,300 available integrations.
Cloud Data Warehouse Partner Ecosystem
Drive data collection and real-time activation for Cloud Data Warehouses.
Conversion API (CAPI) Integrations
Solutions for signal loss with unique ad platform integrations.
Identity Partner Ecosystem
Integrate and activate identity solutions to create better data-driven experiences.
The Gartner® Magic Quadrant™ for Customer Data Platforms
Tealium Named a Leader
Solutions
Roles
Use Cases
Growth & Acquisition
Deliver personalized, relevant experiences and optimize ad spend.
Loyalty & Retention
Understand customer behavior early to deliver proactive experiences.
Customer Experience & Personalization
Create great customer experiences with real-time, unified data.
Predictive Insights & Customer Analytics
Deliver real-time experiences across the customer journey.
Data Collection & Privacy
Place privacy and consent at the core to build trusted customer experiences.
Single View of the Customer
Understand and delight customers by using current and complete data.
Operationalizing Mobile Data
Operationalizing your mobile data across the entire data lifecycle.
Industries
Learn More
Featured
Tealium for Healthcare
Partners
Partners
Tealium Partner Network
Comprised of global SIs, consultants, digital agencies, and complementary technology solutions.
Find a Tealium Partner
Tealium works with hundreds of partners around the globe.
Join the Tealium Partner Network
Become a Tealium partner.
Integrations Marketplace
Explore over 1,300 available integrations.
Resources
Learn More
MARKETING & ANALYTICS
Developer
Customer Success
Winning in the Era of Data Differentiation
How to turn data into a competitive advantage and your most valuable asset
Company
Learn more
Company
Tealium Signs Strategic Collaboration Agreement with AWS to Accelerate AI-Driven Growth for Customers
Press Release