We support our customers in every phase of the digital analytics flow – from the configuration of the analytics tool to the evaluation and visualization of the data.

Digital Analytics:
We conceptualize analytics and tracking strategies and implement the most suitable tools such as Tealium iQ or UDH for collecting reliable data. We generate insights and recommended actions and create the foundation for data driven decision making.

Reporting & Data Visualisation:
We transform data into tangible information. For this purpose, we combine data from various digital platforms and channels creating a holistic picture of the user and customer behavior. Important key figures and trends can be called upon at all times thanks to our interactive reports.

Analytics & Insights:
We analyze digital performance both quantitatively and qualitatively and develop specific optimization measures and recommendations for action.”

Website: www.zweipunkt.com